Goodbye to the bird Elon Musk Says He's Changing Twitter's Logo

 


Elon Musk said this Sunday (23) that he plans to change Twitter's logo. According to him, "shortly, we will say goodbye to the Twitter brand and, gradually, to all the birds".

In a post on the social network, the billionaire owner of the platform added: “If a good enough X logo is posted tonight, we will make [it] go live worldwide tomorrow.”

Musk posted an image of a flashing "X" and later, in a Twitter Spaces audio chat, replied "Yes" when asked if the Twitter logo would change, adding that "this should have been done a long time ago".

Under Musk's controversial leadership, since he bought Twitter in October, the company has changed its trading name to X Corp, reflecting the billionaire's vision of creating a "super app" like China's WeChat.

The company has not yet responded to a request for comment.

Twitter's website says its logo, depicting a blue bird, is "our most recognizable asset". "That's why we protect him so much," he added.

The bird was temporarily replaced in April by Dogecoin's Shiba Inu dog, helping to boost the meme coin's market cap.

The company also came under widespread criticism from users and marketers when Musk announced earlier this month that Twitter would limit how many tweets per day multiple accounts can read.

The daily limits helped rival Meta-owned Threads service grow, which surpassed 100 million sign-ups within five days of launch.

Twitter's most recent complication was a lawsuit filed on Tuesday alleging that the company owes at least $500 million in compensation to former employees.

Since Musk acquired it, the platform has laid off more than half of its workforce to cut costs.



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